About

INSTID. The identity think tank.

We know how ideas can attract, unite and mobilise for action large groups of people.

We help politicians, governments, non-governmental groups, and international organisations use this powerful force to achieve their policy objectives.

We provide branding and communication strategies that speak to the values and attitudes of the target audiences, and thus win their trust and support.

Our work is relevant for policy setting and implementation, electoral and social campaigns, place branding, political branding and advertising, social marketing, branding of charities and other NGOs, as well as nation-building and national identity formation in new states.

We are:

Scientific

Whilst we value creative inspiration, there is a solid scientific foundation to what we do. Research is at the heart of INSTID’s work. We keep up with groundbreaking scientific research, put forward our own theories, and partake in the academic debate.

Multi-Disciplinary

Lateral thinking and a holistic approach is a must for our work. We bring together experts and perspectives from the fields as varied as social psychology, political sociology, philosophy, anthropology, communication, design, art history, NLP, and media studies.

International

Every local project takes global knowledge. We combine local cultural insight with the most advanced techniques and methods from around the world. Our experts also bring experiences from Canada, US, UK, Portugal, Slovakia, Poland, Belarus and Russia.

Independent

We are entirely independent of any government or commercial group. This leaves us free to pursue our own vision. INSTID challenges conventional wisdoms and research methods to produce pioneering, original and innovative approaches and results.